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It’s 100 feet long and takes 30 minutes to get from one end to the other. And you spend most of your time watching it muttering “awesome. . . ” There are some edits along the way, but I’m of the belief that they are just time ellipses for the foam to reach the top or the smoke to reach a critical point. Either way, like I say, “awesome. . . ” I will not deny, though, that the Honda Cog ad created 15 years later doesn’t have one or two moves that outshines the original.

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